Food Consulting Branding + Website
Scalability is a key component of logo design. The original logo didn’t scale down nicely because the arrows were so much larger than the text. The solution? Balance. It’s now much easier to read in smaller sizes.
When you offer a suite of services it’s important to simplify your description of each offering by paring down the copy and visually breaking up your content with hierarchy and color.
Simple design helps users better understand the breadth and depth your services instead of getting confused or overwhelmed by too much content.
Organization is key, and that’s what we do best.
The team at Johnson Design were fantastic to work with, my previous website was a disaster and they were able to transform it into a story that made sense to everyone. They not only helped with an updated website they also refreshed the logo to be more effective on all social media and web formats. I am proud to share my website now that Hunter and Adriana have given it a new life and purpose. A special thank you for the great job you did!
Dan Follese, Owner
With new branding it’s important to extend the same look and feel across all customer touch points, especially your in-person sales pitch.